Ask Sean about staring a creative agency and record label; A & R, entrepreneurship, music industry. Industry: Music. Role: Co-founder, LVRN
Role: Co-founder, LVRN
The son of a Jamaican father and English mother, Sean Famoso was born in Boston but spent his elementary school years in South Florida. Sean was surrounded by Reggae, RnB, and Motown classics. At 12, his family moved to Atlanta where Sean emerged into a bourgeoning party promoter. After High School, Sean enrolled at Georgia State University with a focus in marketing.
There, Famoso linked Tunde Balogun, where the team hosted parties, flipped an internship with rapper Ludacris’ Disturbing Tha Peace record label into co-A&R roles for DTP’s publishing arm, and began managing acts like Que, whose “OG Bobby Johnson” was a smash in 2013.
Soon after, Balogun and Sean connected with GSU trio Justice Baiden, Carlon Ramong, and Junia Abaidoo, who were managing Atlanta acts as Love Renaissance (LVRN) – a name intending to penetrate the standardized ‘tough guy trap’ scene with consiouss and emotional music. Baiden invited Balogun and Famoso to the team as they signed their first artist, Raury and earned a deal with Columbia Records in 2014.
Next, the team inked 6LACK and helped him out of a contract that inhibited him from releasing music. LVRN independently released what would become his multi-platinum single “Prblms” in 2016. When Interscope took an interest in 6lack, they signed LVRN to a joint venture deal. Their first proper release from LVRN Records was his debut album, Free 6lack. Lead by Famoso’s powerful branding strategy, it reached mainstream success.
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